One code. The right destination, for everyone.

A single printed code has no way to know who's scanning it - an iPhone user needs the App Store, an Android user needs Play, a visitor in France reads French, and a poster in an airport gets scanned by people from a dozen countries in the same hour. Printing separate codes for every combination isn't practical, and guessing wrong sends people to the wrong store or the wrong language entirely.

QR Hero's smart routing puts a rule engine behind a single code instead. Layer conditions by device (iOS, Android, desktop), language (based on browser or device locale), or geography (country or region), and each one gets its own destination - an App Store link, a Play Store link, or a localized page - decided in milliseconds at scan time, before the redirect ever fires. Rules can be combined too, so "iOS + French" is as valid a branch as any single condition.

A required default fallback means a rule miss never dead-ends the scan - there's always somewhere for an unmatched visitor to land. It combines directly with scheduling and A/B testing for routing that shifts by time as well as by rule, and per-branch scan analytics show exactly how traffic actually splits across device, language, or region, turning a guess about audience mix into real data from the poster or campaign itself.

Smart routing builds on the same Dynamic links a code already uses, and pairs well with Scheduling & A/B testing for time-based rules and Scan analytics for confirming which route actually performs best.