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QR Hero lets you schedule a QR code's destination to change automatically, or split traffic across variants to A/B test what actually converts.

Built for Marketing teams & agencies

Why the best destination shouldn't be a guess

Most QR destinations get set once and left alone, not because that's optimal but because changing them manually means someone remembering to log in and flip a link at the right moment - a lunch menu at 11, a flash sale that starts Friday, a campaign that should really be split-tested but isn't, because manual swaps don't scale past one or two changes.

QR Hero's scheduling and A/B testing put both on the same code. Set active windows with timezone-aware start and end times - a lunch menu from 11 to 3, a launch that goes live at midnight in the right market - and the destination changes itself, no login required at the moment it matters. Or set a weighted split instead: send a percentage of scans to each of two or more destinations and let real traffic settle which one actually converts better.

Either way, it's one printed code the whole time - no duplicate QR images, no reprint between test variants. Pair it with scan analytics to compare variant performance side by side, or with smart routing for tests that also vary by device, language, or geography, and end a test manually the moment a winner is clear rather than waiting out a fixed schedule.

Scheduling and A/B testing both work through Dynamic links under the hood, and combine naturally with Smart routing for device- or geography-based splits and Scan analytics to see which version wins.

Scheduling and A/B testing dashboard showing an active-window timeline and split-test results chart

Manual swaps mean guessing

Someone has to remember to flip it - or you never really know what converts.

Set a schedule or a split

Time-based swaps or weighted A/B tests, configured in your dashboard.

One code runs the whole thing

No reprinting, and the data tells you what's actually winning.

How it works

Set active windows

On/off schedules with timezones - lunch menu at 11–15, and so on.

Or set a weighted split

Send a percentage of scans to each destination to test what converts.

Let the data decide

Pair with Scan analytics to see which variant is actually winning.

Marketer at a desk reviewing a tablet showing a results chart

What you get

Timezone-aware scheduling

Time-of-day or date-range destination changes.

Weighted percentage splits

Across two or more destination variants.

No code duplication

One printed QR runs the whole test or schedule.

Pairs with Scan analytics

Compare variant performance side by side.

Combines with Smart routing

Tests that also vary by device, language, or geography.

Manual override anytime

End a test early once a winner is clear.

Put it to work on your next print run

Your first dynamic code is live in minutes, on your own domain.

Frequently asked questions

How is traffic split between A/B variants?

You set a weighted percentage per destination (e.g. 50/50 or 80/20), and each scan is routed according to that split, logged for comparison in analytics.

Can I schedule a destination change for a specific time zone?

Yes - schedules are timezone-aware, so a lunch-menu window or a campaign launch fires at the right local time regardless of where the scan happens.

Do I need a separate code for each variant I'm testing?

No - the same printed code runs the whole test. Variants and splits are configured in your dashboard, not baked into separate QR images.

Also often used with

Common pairings for campaign-driven teams.

Who uses this

See this feature in context, industry by industry.

Stop reprinting your QR codes.

Your first dynamic code is live in minutes, on your own domain.

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